Pagani Price: MSRP, Trims & Real-World Cost

Pagani is an Italian maker of hypercars built in very small numbers, and its prices are quoted per model, not as a single brand figure. People asking how much a Pagani costs usually want one of three answers: the price of the current car, the price of the previous generation, and what used cars fetch.

This guide covers the models and sales for which published figures exist. Prices at this level are set car by car, with options and personalization added to the base figure, so treat each number as a starting point.

The answer depends on the model. The current car is the Utopia, and the 2024 Utopia coupe starts at $2,190,000, per Car and Driver. The previous generation, the Huayra, was listed at $3,400,000 for a 2020 car, according to Car and Driver.

The Huayra's price was higher than the Utopia's in these figures. That may seem surprising for a newer model, and it reflects the different versions and years being compared: one is a coupe starting price, the other a 2020 price. Check the version and model year of any car you are evaluating.

The Utopia is the newest Pagani in this guide. The $2,190,000 figure is for the 2024 coupe starting price. It is a base price, so a configured car will usually cost more once options and personalization are added. Pagani builds cars to order, and buyers work with the company on specification, which makes the final price specific to each car.

The Huayra is the earlier model, and its 2020 price is $3,400,000 in the data used for this guide. Buyers of the Huayra could also choose other body styles. Figures for those versions differ, and this guide only has the 2020 price above and the auction result below.

A 2018 Pagani Huayra Roadster sold at Broad Arrow's Amelia Island auction in March 2025, and Classic & Sports Car reports the result as $3,415,000.

This is one car on one date, so it is a data point and not a market price. The result is a useful reference for what a roadster of that era achieved at a public auction, but another car with different mileage, history, or specification could sell for more or less. Check whether any reported figure includes the buyer's premium, since auction houses report results differently.

Several factors explain why two cars of the same model can have different prices:

• Specification. Paint, carbon fiber finishes, interior materials, and other choices raise or lower the price.
• Body style. Coupe and roadster versions are priced differently.
• Model year. The same model may be priced differently across years.
• Mileage and condition. Low-mileage, well-kept cars tend to command more.
• Provenance. The history of a car, including owners and service records, matters to collectors.
• Where and how it is sold. Auctions, dealers, and private sales produce different results.

The price of the car is only part of the cost of owning one. Plan for:

• Sales tax and registration, which depend on your state.
• Insurance through a specialist insurer that covers high-value cars.
• Secure storage in a climate-controlled space.
• Maintenance and servicing by authorized technicians, because the cars use specialized parts.
• Transport, if you buy from another region or country.

This guide does not have figures for these costs. Request quotes from an insurer and a service provider before buying, and ask a dealer what is included in the sale.

New cars are ordered through the manufacturer's dealer network, and the company works with buyers on the specification. Used cars are sold through auction houses, specialist dealers, and private sales. In either case:

• Ask for the full documentation and service history.
• Have a specialist inspect the car before purchase.
• Confirm the details of the car, including the chassis number, against the manufacturer's records.
• Understand the terms of sale, including fees and shipping.

Different sources can report different prices for the same model, because they describe different years, versions, or points in time. A manufacturer's starting price, a magazine's reported price, and an auction result are three different things. When you compare figures, match the model year, the version, and the date. This guide notes the source and year of each figure for that reason.

Treat any listing far below the figures here with caution. For a car this rare, an unusually low price is a reason to verify the car's identity and title before going further.

This guide describes published prices and does not give investment advice. If you are considering a purchase as a financial decision, speak with a qualified professional.