Oura Ring Cost: Membership Prices, Fees & Plans
Ring price
$399
The Oura Ring 5 in Silver costs $399 before tax, according to Oura, and the optional membership adds $5.99/mo or $69.99/yr.
The Oura Ring is a smart ring that tracks sleep, heart rate, activity, and body temperature trends, then shows the results in the Oura app. What you pay comes in two parts: the ring itself, bought once, and an Oura Membership that unlocks most of the app's insights and is billed monthly or yearly.
The prices on this page are published by Oura on its store and membership pages and were checked on Oct 11, 2026. Oura changes finishes, bundles, and promotions from time to time, so confirm the current price on the official Oura store before you order.
How Much Does an Oura Ring Cost?
The Oura Ring 5 in Silver costs $399. That is a one-time purchase, and it is the starting point for most buyers. Oura sells the ring in several finishes, and some finishes may cost more than Silver, so the price at checkout depends on the color you pick.
Sizing matters before you pay. Oura offers a sizing kit so you can wear a sample ring for a day or two and choose the right fit. Ring sizes from other jewelers do not always match Oura's, so using the kit avoids an exchange later.
Oura Ring Monthly Cost: The Membership
The ring works with a paid membership. Oura charges $5.99/mo for monthly billing, the price it lists for US members before tax.
Plans
| Item | Price |
|---|---|
| Oura Membership (monthly) | $5.99/mo |
Source: Oura: Membership
The membership is where most of the detail lives: sleep and readiness scores, long-term trends, and guided content in the app. Without it, the ring still collects data, but the app shows a much smaller set of information. If you plan to use the ring for more than basic tracking, budget for the membership from the start.
New ring owners usually get an introductory membership period included with the purchase. The length can change with promotions, so check the terms at checkout and note when regular billing begins.
Annual vs. Monthly Membership
Oura also sells the membership on a yearly plan at $69.99/yr, paid in one charge.
Annual plans
| Item | Price |
|---|---|
| Oura Membership (annual) | $69.99/yr |
Source: Oura: Membership
Yearly billing suits people who already know they will wear the ring every night. Monthly billing lets you stop paying if the ring ends up in a drawer. Compare $5.99/mo with $69.99/yr against how long you expect to keep using it.
Total Cost of Owning an Oura Ring
The real cost is the ring price plus the membership for as long as you use it. For the first year, add the ring at $399 to either the monthly or the yearly membership, minus any included trial period. After that, the ring is paid for and the membership is the only recurring charge.
A few other costs can come up:
- Sales tax, which depends on your state and is not included in the listed prices.
- A replacement charger or extra charger for travel, sold separately.
- A different finish, which may raise the ring price above the Silver model.
- A new ring if your finger size changes, since each ring comes in one size.
Ways to Pay Less for an Oura Ring
- Choose the Silver finish if color does not matter to you.
- Pick yearly membership billing once you are sure you will keep using the ring.
- Watch Oura's official store for seasonal promotions instead of paying full price at the first opportunity.
- Use the sizing kit so you avoid the cost and delay of an exchange.
Third-party sellers sometimes list Oura rings, but warranty coverage and membership offers may differ from a direct purchase. Buying from Oura or an authorized retailer is the simplest way to know what you are getting.
Frequently asked questions
How much does an Oura Ring cost?
The Oura Ring 5 in Silver costs $399 before tax. Other finishes may cost more. The membership is a separate charge.
What is the Oura Ring monthly cost?
The Oura Membership costs $5.99/mo on monthly billing, or $69.99/yr on yearly billing, before tax for US members.
Do you have to pay a subscription for the Oura Ring?
The ring works without a membership, but most of the app's scores and trends require one. Most buyers keep the membership active to get full use of the ring.
Is the Oura membership cheaper if you pay yearly?
The yearly plan costs $69.99/yr, billed once. Compare that with twelve payments of $5.99/mo. Monthly billing is more flexible if you are unsure how long you will use the ring.
Is the Oura membership included with the ring?
New ring purchases usually include an introductory membership period. After it ends, regular monthly or yearly billing applies unless you cancel.
Sources and methodology
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Oura: Ring 5 store (opens in a new tab)
Oura · Manually verified · Retrieved
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Oura: Membership (opens in a new tab)
Oura · Manually verified · Retrieved
Data last changed Oct 11, 2026. How we collect and update prices