Subaru Ascent Price: MSRP, Trims & Real-World Cost
2027 starting MSRP
$40,795
The 2027 Subaru Ascent starts at $40,795, according to Subaru Media. Destination and delivery is extra, and the top Onyx Edition Touring costs the most.
The Ascent is Subaru's largest vehicle, a three-row SUV built for families that have outgrown the Forester. It sits above the rest of the lineup in price too, and the entry point is already well over where Subaru's compact models start.
For 2027, five trims are listed. The ladder is short, which makes comparing them straightforward. All figures are MSRP before destination.
Price by trim (MSRP, excl. destination)
| Item | Price |
|---|---|
| 2027 Subaru Ascent Premium | $40,795 |
| 2027 Subaru Ascent Limited | $47,985 |
| 2027 Subaru Ascent Limited Bronze Edition | $49,095 |
| 2027 Subaru Ascent Touring | $51,165 |
| 2027 Subaru Ascent Onyx Edition Touring | $51,995 |
How much is a 2027 Subaru Ascent?
The Premium is the starting point at $40,795. The Limited is $47,985, and the Limited Bronze Edition is $49,095. The Touring is $51,165, and the Onyx Edition Touring tops the range at $51,995.
The largest step is from Premium to Limited. After that, each trim adds a smaller amount, so the Limited, Bronze Edition, Touring, and Onyx Edition Touring sit relatively close together.
Special editions: Bronze and Onyx
Two trims carry an edition name. The Limited Bronze Edition is a special version of the Limited, and the Onyx Edition Touring is the same idea applied to the Touring. Subaru's site lists what each edition changes. Compare each against its plain counterpart to see what the edition costs: the Limited is $47,985 against $49,095 for the Bronze, and the Touring is $51,165 against $51,995 for the Onyx.
If you care more about equipment than looks, the standard trims may be better value. If you like the styling, the edition's price gap is the number to weigh.
Destination and color
Fees and options
| Item | Price |
|---|---|
| Destination & delivery | $1,495 |
| Premium color (blue pearl) | $395 |
Subaru charges $1,495 for destination and delivery on the Ascent. A premium color, such as blue pearl, adds $395. Neither is included in the trim prices above.
Which Ascent trim fits?
- Premium. The lowest entry price for a three-row Subaru, suited to buyers who need space first.
- Limited. A more complete interior, and the usual choice for families who want comfort features.
- Limited Bronze Edition. The Limited with edition-specific changes.
- Touring. The most equipment in the standard line.
- Onyx Edition Touring. The Touring in its Onyx edition, at the highest price.
What else adds to the price
- Taxes, registration, and title, which depend on your state.
- Dealer documentation fees.
- Dealer-installed accessories.
- Dealer markup, which varies with local supply.
- Subaru incentives or finance offers, which change over time.
Dealer markup on the Ascent
Three-row SUVs from popular brands can sell above MSRP in some areas. Ask for an itemized written quote that shows vehicle price, destination, add-ons, and fees separately. Get quotes from more than one dealer, and compare the total.
Ascent vs other three-row SUVs
At this price, the Ascent competes with other midsize three-row models such as the Kia Telluride, Honda Pilot, and Toyota Grand Highlander. Compare seating layout, cargo behind the third row, and standard equipment in person rather than relying on spec sheets. Pricing among these models is close enough that features and dealer terms often decide the purchase.
Cost of owning an Ascent
- Insurance. Rates depend on your location, driving record, and trim.
- Fuel. Check fueleconomy.gov for official EPA ratings.
- Maintenance. Ask your dealer about service intervals and warranty coverage.
- Tires. A larger vehicle with bigger wheels can mean pricier replacement tires.
Financing
Payments depend on credit, down payment, term, and rate. Subaru and its dealers sometimes advertise finance or lease offers. Compare them with a loan quote from your bank or credit union. For personal financial advice, consult a licensed professional.
Frequently asked questions
How much is a 2027 Subaru Ascent?
It starts at $40,795 before destination. The Onyx Edition Touring is $51,995.
How much is the Ascent destination charge?
Subaru lists $1,495.
How much does blue pearl paint cost?
Subaru lists $395 for a premium color on the Ascent.
What is the difference between Limited and Limited Bronze Edition?
The Bronze Edition is $49,095 against $47,985 for the standard Limited. Check Subaru's site for exactly what the edition includes.
What is the cheapest Ascent?
The Premium at $40,795 before destination.
Where can I confirm the current price?
Build your trim on Subaru's Ascent page and ask a dealer for a written quote.